Corewell Health and Blue Cross Blue Shield of Michigan Begin a New Era of Partnership to Improve Health Outcomes and Promote Affordability

Tricia Keith

| 2 min read

As the President and CEO of Blue Cross Blue Shield of Michigan, I have the privilege of leading a nonprofit mutual health insurance organization that serves over five million members nationwide. I take to heart the responsibility of leading BCBSM into its next chapter. The foundation of who I am goes back to my family’s 130-year-old dairy farm in Northern Michigan. There, I learned the value of hard work, showing up with purpose, and caring for others. Those lessons continue to guide me today. I have held several senior leadership roles in my nearly 20 years working at this company, most recently as Executive Vice President, Chief Operating Officer and President of the Emerging Markets Division. It has given me a grounding in what our organization is today and what it needs to be in the future. Health care is at a turning point, with immense opportunities and significant challenges. My vision for BCBSM is centered on the people we serve. We serve them best by continuing to transform, innovate and deliver value. We represent them by staying grounded in our commitment to accessible, affordable care every day.

By Tina Freese Decker and Tricia A. Keith
For several months, our two organizations have worked tirelessly to reach agreement on a new payment contract and partnership model. Today, we are pleased to announce that Corewell Health and Blue Cross Blue Shield of Michigan have found common ground.
The new, long-term partnership between Michigan’s largest health system and Michigan’s largest health insurer enables our organizations to partner with one another to advance our shared mission of improving health care quality, access and affordability for patients. This is what people want – their hospitals and insurers working well together. We are very excited about our partnership’s potential to improve quality and support affordability by promoting the best possible health outcomes for the people we mutually serve.
One of the aspects of our new partnership is that we will be collaborating over an extended timeframe to more robustly align payment for hospital services toward our success in achieving quality outcomes, improving the patient experience and addressing health care affordability on a population basis. This value-based payment model is an exciting development that supports our organizations’ reputations as leaders and innovators – and the expectations of our patients and insured members that we will provide them affordable care and excellent outcomes.
We are excited to work together, as partners, to advance quality, affordable health care in our communities and better the lives of the people we serve. We are excited about the path ahead.
Tina Freese Decker is President & CEO of Corewell Health
Tricia A. Keith is President & CEO of Blue Cross Blue Shield of Michigan
MI Blue Daily is sponsored by Blue Cross Blue Shield of Michigan, a nonprofit, independent licensee of the Blue Cross Blue Shield Association